Need a dynamic professional speaker on website marketing? You’ve come to the right place!

Straight Talk on Marketing to Attract Clients, Create a Community of Raving Fans...and Earn Money While You Sleep


Cathy Goodwin, Ph.D. is a professional speaker offering talks, presentations and workshops. Cathy combines fast-paced, information-rich content with her own brand of unique irreverence. Her infectious energy and easygoing style will engage your members, even after a long day of meetings.

Cathy speaks to organizations that attract service professionals, such as service business owners, consultants, authors, speakers, trainers, financial service providers, lawyers, and coaches.

Cathy holds a PhD in business (specializing in marketing) but she probably doesn't fit your memories of the college professor. She uses humor (she's won a humorous speaking contest) and story-telling. She's the person to call when you want your members to say, "Thank you for bringing us a good speaker."


All talks include handouts and takeaways your audience can use immediately.

Cathy’s Signature Talk:

How to Increase the Marketing Potential of Your Website

  • How to attract clients and increase sales 24/7 (even when you’ve left your office and gone to sleep)
  • How to convert website visitors from tire-kickers to buyers (and create a community of raving fans along the way)
  • How to get past overwhelm and start creating a revenue-generating website (even when all you have is a stack of sticky notes)
  • In this fast paced, action oriented program, Cathy Goodwin shares her 12-point system that will transform your website from Internet Presence to Internet Profit Center.

Other Topics

Three Four-Letter Words That Will Explode The Marketing Potential Of Your Website

When visitors see your marketing materials, do they say, "Beautiful! Elegant! Impressive!" Or do they say, "That’s what I need. Let's talk."

The difference can be summarized in 3 essentials of website marketing: list, test and copy. Audience members will learn to transform their websites (and other marketing materials ) from couch potato beauty queens to powerful sources of leads, clients and sales revenue.

Bragging 101: How To Toot Your Own Horn (And Still Sound Professional)

Many professionals cringe when they hear the word "marketing." . They’re afraid of sounding like a classic used car salesperson. So they send out timid messages that never reach their audiences, let alone create impact. You’ll discover Cathy’s unique 7-point program to create marketing messages to sell yourself without losing an ounce of professionalism (and never think of marketing the same way again).

Book Marketing: How To Avoid The 5 Most Common Mistakes That Keep Your Book Off the Best Seller List

Most authors write their books, then hire a publicist and marketer. But after writing copy for 2 best-selling campaigns, Cathy realized most authors don’t know the secret: Best sellers begin before authors write the first line. When you make these 5 killer mistakes, your book will most likely end up on your garage floor - not in the hands of your customers. And it’s very easy to avoid these mistakes if you start early.

All topics can be customized for your audience.

Speaker Photo

About The Speaker

Cathy Goodwin, Ph.D., sells information products and consulting services to buyers and clients from all over the world.

Cathy combines fast-paced, information-rich content with her own brand of unique irreverence. Her infectious energy and easygoing style will help your organization and its members go outside the box to create a compelling marketing message.

Each year, Cathy offers a limited number of free speaking engagements and Workshops to nonprofit groups that typically do not pay speakers.

Cathy speaks for a fee for:

  • Business conferences (where speakers are paid)
  • Colleges and universities (talk, seminar or class)
  • Professional and Trade Associations (Half-day workshops and keynotes)
  • In-house programs for service businesses
  • Customized teleseminar programs (one or more sessions)

If you would like to book Cathy Goodwin for a speaking engagement or would like to know more, please call 206-819-0989 Thank you!

Speaker Photo