copy-cat-copywriting

 

 

 

Copywriting Services

 

Option 1: Full-Service Website Copywriting $2500 - $5700 (depending on number of pages, scope of project and type of site)

    Deduct cost of Diagnostic/JumpStart

    Pages Might Include:

    • Home
    • About
    • Clients
    • Approach
    • Success Stories
    • Freebies
    • Services Overview
    • Customized services pages
      ...and more.

    Preliminary discussion on target market and strategy if needed

    Option for me to manage web deveopment process with web design and hosting so you get a turnkey service
    View a Creative Brief to approve direction before we start (and we can revise if we disover a new approach that works better)

    Up to 12-15 testimonials.
    2 to 4 60-minute phone call to discuss the copy.
    One or two "rounds" of changes and tweaking.
    One flyer OR edit/critique of article, blog content or ezine

BONUS: Get an audio program you can use immediately -- and instant exposure to a new audience. I'll interview you and record the call. We'll use my bridge line, recording system, lists and PR service. Use the mp3 download (and I'll be sharing it too).

Option 2: Express Website Copywriting Service. $1497 - $1997. Deduct cost of copy diagnostic.

This option is ideal if you already have a marketing coach or consultant. You've got a strategic advisor (maybe yourself) and you need a "hired gun" copywriter. You're too busy to write your own copy (let alone study copywriting). You either know your target market well or you're getting started and want to move fast. You're very organized and you can get all your materials together and send them all at once. You don't need a lot of one-on-one time or conversation with me.

I write these 6 pages:

    Home
    About
    My Clients
    My Approach
    Success Stories
    Services Overview

OR

    I write one sales letter (maximum 3000 words + testimonials)
    1 45-minute conversation after copy is delivered
    One "round" of changes plus minor tweaks
    Fast turn-around. Pay in advance. No refunds.

Begin with Copy Diagnostic.

Option 3: Hourly Copy Coaching. $227 per hour. (Includes 2 weeks email coaching).

Best for an independent professional who wants to learn to write copy and who's willing to invest additional time learning and practicing.

We discuss your copy in one-hour chunks.

    You write copy before each call. I will offer guidelines and handouts. Then:

    Send your copy 24 hours before the call.
    I review and make notes.
    We spend the entire hour working on your copy.
    Email coaching for up to 2 weeks after the call.
    You receive a brief summary after the call.

You ultimately write the copy and I comment on it during the calls. I can suggest wording and phrases for you to use. But I do not write copy.

Estimate at least 1 hour per web site page and at least 2-3 hours for a long-copy sales letter.